Costco Boasts Ownership of America's Fourth Biggest Magazine
Industry Insights | NPTA | February 25, 2020
New York (CNN Business) Costco relies on a surprising perk to engage its executive members and keep them hooked on their $120-a-year subscription: The Costco Connection monthly magazine.
Costco mails out the Connection to executive members every month for free. The magazine features cooking recipes, offers from Costco's travel and auto services, electronics and book reviews, ads for its Kirkland Signature private-label products, and a range of home, health and lifestyle original content.
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